To celebrate the release of the third volume of Nico Tanigawa's Watashi ga Motenai no wa Dou Kangaete mo Omaera ga Warui! (No Matter How You Think About It It's Your Fault I'm Not Popular or WataMote) manga on Saturday, the publisher Square Enix is holding a campaign with an unusual giveaway prize. Square Enix will give away 100 "Mokocchi Shoya." hugging pillow (dakimakura) covers with the hapless main lead Tomoko "Mokocchi" Kuroki on her (imagined) wedding night.
People can enter the campaign giveaway by collecting and mailing two stubs from the wraparound jacket bands on the third WataMote volume and three other manga volumes released on Saturday: Cha Kurii's sixth +Tic Elder Sister volume, Takeshi Fujishiro's fourth Cafe Detective Club (Cafe Tanteibu) volume, and Ayumi Fujimura's first Haru ni Naru to Uzuuzu Shichau volume.