Animenewsnetwork - Wish Upon the Pleiades is a curious thing. It feels like the punchline to an "only in Japan!" joke: a magical-girl cartoon sponsored by Subaru. In spite of the main character sharing the company's name though, it doesn't feel like an advertisement. "Subaru" just happens to be the name for the Pleiades star cluster of the title, which the car company uses as its logo. Knowing that, it feels more like a typical magical girl show with an astronomy gimmick.