GR's DeShaun Zollicoffer writes:
"MM! (pronounced Emu Emu!) is about Taro Sado, a high school masochist that falls in love with a mysterious girl. He wants to be cured of his masochism before he confesses to her; after all no self-respecting girl would love a filthy masochist, right? So he enlists the help of Mio Isurugi (a wannabe deity) and her fellow Second Voluntary Club member Yuno who has androphobia."