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Sony, Shogakukan, Aniplex Collaborate on 'Kids no Hoshi Project'

Sony revealed during its PlayStation press conference on Tuesday that it is launching a new "Kids no Hoshi Project" (Kids' Star Project) to expand PlayStation character brands, as well as brands from Shogakukan's Coro Coro Comic magazine. Aside from Coro Coro Comic, the project will also collaborate with Aniplex. ForwardWorks, the company that Sony established in April to make apps for mobile devices and smartphones based on PlayStation games and characters, is working on the project.

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