This year happens to be the 40th anniversary of Doraemon's first appearance in magazines for children. Various events are being planned to celebrate the special year for the popular blue cat robot from the future.
One is an anniversary campaign launched by the Lawson convenience store chain that focuses on characters created by Fujiko F. Fujio, the renowned manga artist who created Doraemon. The stores will sell works by the artist, as well as related products.
A DVD product hit the shelves on June 15. Titled "Fujiko F. Fujio Anime Kyarakuta Daishugo!!" (Assembly of Fujiko F. Fujio anime characters), the three-volume DVD series brings together representative episodes of different anime works for the first time.